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Marketing/promotion is about seeing the World through the eyes of the customer and you don't need to be a genius to realise that a two month delay, through that perspective, is not thrilling.
Marketing is so much more than giving customers what they need to know.
We're not worried, because we trust them and nothing can destroy our excitement, but please don't think I'm trying to say you're wrong for being worried. I just think a lot of this is being blown out of proportion, especially with all this talk of Fukunaga leaving, which is pure nonsense.
Shall we let production get underway before we start criticising their marketing abilities? They’re in a busy period of pre-production and the tantrums of a small minority are of little concern.
Very good post @NS_writings.
Regarding Anthony Burgess (my favourite writer by the way), I don't remember a boxing kangaroo in his project but there were sadoerotic elements and he meant to kill Bond midway in the movie. By his own admission he said he didn't expect for his script to be used.
If Craig drops out and EoN are thrilled to cast Idris Elba as the new James Bond.
So the sky will fall in or we have a Oscar winning classic on our hands. I suspect the banal reality will be the middle ground.
Let me anticipate the criticism by saying I'm hardly a ComiCon keener desperate for every piece of news from the production - far from it. Instead, what I mean is that I'd really appreciate:
1) A more consistent and energetic presence for Bond online.
2) A serious infusion of energy in the public face of the production. The announcement about the delay was 2 lines long. Every time a cast member is asked if they're returning for the next film, their answer is "nobody has told me anything," or "I'm too tired to contemplate that right now."
Again, say what you will about Tom Cruise (I'm not a huge fan) but he's a great hurdy-gurdy man and positively oozes enthusiasm about his projects. A lot of the other big tentpole pictures also get out and say "we can't wait for you to see this next one, it's going to be great!" EON are sorely lacking here; dropping that general sense of distraction and fatigue would really help to gin up excitement for their movies.
I'm largely unmoved by the argument that "they're busy/they have better things to do." We're talking about a billion-dollar operation here; taking the extra care to do things right is important.
It's a fair point, but as for your talk about enthusiasm, we haven't really had the opportunity for them to give us this. Since production has started, Craig has been quite under the radar. He hasn't got work to promote, leaving the opportunity for him to gives us exciting statements about production on the floor, and the same goes for Barbara and Michael, they don't go to loads of press events.
The statements from cast members are warranted because usually when they give those statements, it's too early in production to be able to tell anything. Tom Cruise and others only really gives these exciting statements about these films when given the opportunity. Eon Productions aren't going to give long winded pieces of why this film's gonna be great in a tweet, when all they're trying to do is announce the new release date and are still trying to get the script right.
So what you really should be asking for is the opportunity for these things to happen, rather than just saying they should do it. I'm very sure if Craig was able to be on the Graham Norton Show or be able to visit another late night chat show, he'll be doing all he can to get us excited. The same goes for Fukunaga, whose only focus at the moment is 007. To be honest, we still might get this with Craig's presence at the Oscars, and we'll definitely get it when the film is finished and we get all the press junkets and interviews.
Also, as for your comments for a better online presence. I can't think of any production company that has such an online presence. It doesn't mean they couldn't do that, but there's nothing to compare it to, to say this is how they should be doing it.
Concern is justified. Conclusions are not.
We know Malek starts Mr Robot next Monday accoridng to this tweet:
I don't think the filming moving to April makes any more of a difference to the situation as concerning Malek's involvement.
Pushing filming a month later also means that they'll finish shooting a month later. Pushing the release date by two months also gives them more windows to work with Malek, provided they can find a deal with the production of Mr. Robot, which is by the way a Universal show.
I don't think there was a big single reason for the delay, most likely an accumulation of factors. They were already walking a tightrope with the change of director and the switch to the earlier script. They weren't totally satisfied with the current draft, a delay allows Scott Z. Burns to work on it for a month. Rami Malek has Oscar buzz but was already taken by the shooting of the final season of Mr. Robot, they have a better shot at working with him if they are still in production after Mr. Robot wraps up. The April release date is a better slot than February, and it allows Universal to keep the slot on foreign markets even if F&F9 is delayed.
And neither Fukunaga nor Daniel Craig can walk out of the production on their own at this point. They would have to pay a ton of money to the producers because of the delays and costs they would cause.
Are we sure about this?
Comes back Monday, to 300 odd new messages world war 3 has started and ended on this thread, Only to find out Bond 25 has been delayed 2 months and the script is being rewritten
I thought by the messages we had a new casting leak, production pic of Daniel or Panchito had revealed themselves to be Barbara Broccoli in disguise.
Not gonna lie it's tough to take at first, but on the bright side it's better than the situation this time 2 years ago... we had no lead actor, no script and no studio.
Could be a lot worse guys.
Hopefully in 18 months time we'll be reminiscing about the latest new Bond film that was the best since Skyfall.
A realistic view would be: We want to keep the value of the franchise and earn money with it. So let‘s make another movie. And let‘s take Daniel Craig again. His Bond outings were big box office hits. He will do it because he is a professional actor who earnes his money with acting. His management told him to go back to Bond to keep his market value high (since everything after Spectre wasn‘t that successful). Got him (without a script so far)? Great! Now we got this clear we need a decent story and do some marketing what‘s hot in the business...
So predictable for me is the choice of who will sing the title song. Always seems to be whoever is "hot" currently during production. That routine I'd like to change. ;)
Yes it is. But we are not talking about a laudatio for Daniel Craig. Bond 25 is a massive production. It‘s all about business. It‘s all about money.
Also, think of the video blogs we get during production, which I'm sure we'll get this time round as well. They'll have a lot more to give us when filming has started.
This.
I hate to admit I've been feeling the same. However this is the first time I've ever felt that about the Bond series. Even during the 6 year hiatus I had more optimism than now.
I do hope B25 turns it around, and that Eon is planning ahead for the future. Doesn't quite feel like it, though being a one picture distribution deal. My lack of enthusiasm boils down to the fact that being we're currently in the 2nd longest gap in the series, delayed yet again, what kind of gap are we looking a post B25?
Of COURSE it is a business, a huge, mega successful, decades long, highly respected franchise. But because it is not yet owned by Disney, Marvel, etc. (as others are recently pointing out), it is still about more than just money. We're lucky to have EON handling Bond still - yeah, I do believe that - though that is an unpopular opinion around here at times.
The Circus in this thread is so ridiculous, because, 2019 and Internet or not, if people´s lives depend on the Marketing of a film, then something´s seriously rotten.
+1
I'll get my coat now - over my hot pants, halter top, feather boa, and love beads and just bop along ... ;)
Fair. It’s all about the movie for me, the rest is yesterday’s news.
That's the point; EON feeds us nothing. So we're left to endless speculation. They could so much use the interwebs to their advantage to, er, promote the series. Yet they remain stuck in the 1960s or 1970s in terms of communication, when all we could learn was what was in the evening newspaper.
They could give us video blogs again once filming starts, etc. But nothing beforehand is okay with me, promotion/marketing wise.
Of course, we are.
Unless there's a tragedy or an extraordinary motive to leave, Craig and Fukunaga have something called a contract to honour.
Also, remember that George Lazenby was basically blacklisted by all major studios after his agent pushed too hard the negotiation game with Cubby Broccoli for a long-term contract and because of his overall attitude. Remember that Peter Sellers was also blacklisted due to his behaviour during the production of the 1967 Casino Royale. Remember that James Bond girl Kim Basinger had to pay millions because she had backed out of Boxing Helena.
Of course, actors and directors can get released from their obligations, as it happened with Danny Boyle. Boyle was basically fired, but he didn't dispute that creative differences caused the split. But they weren't that close to the start of production at this point. These days, they already have a crew to pay, they would have to destroy the sets that are starting to get built at Pinewood because the sound stages will be used by other projects, they would have to start from scratch with local authorities and suppliers over location shootings, rehearsals have begun, etc. The investment is already quite big, and the production wouldn't accept some major piece of the film to depart at this point causing more delays.
MGM, Annapurna and Universal are paying for the fifth James Bond film starring Daniel Craig in the lead, which automatically creates box office expectations compared to some new and unproved actor in the part. It was originally set up for a November 2019 release. They can live with a six month delay, provided there's a mutual agreement on it, but they can't afford the production to accept some more significant changes.