As you know, in the past I have started some topics about possible box office predictions, and how '
delirious' I used to be about possible 1 Billion Dollar grosses and how '
extraordinary' that was. "
Skyfall" passed the $ 1.1 Billion threshold, and "
SPECTRE" almost grabbed $ 900 Million.
However, Hollywood has changed considerably in the recent 4 years. Mostly because
Disney (
Lucasfilm, Marvel, 21st Century Fox) has been eating up competitors like chocolate, so that it's now a true superstrong entertainment-monopolist, perhaps only feeling some competitive winds from
Comcast (
which owns Universal). Box office grosses have been broken consistently in those past years, so that $ 1.5 Billion or even $ 2 Billion becomes a new threshold in blockbuster-land to be reckoned with.
But I do not wish to focus on that. Recently I did some (simple) research and really asked myself: How profitable are all these blockbuster franchise-films? And especially how profitable are Bond-films these days? As you know, '
profit' is very different from '
turnover' or '
sales'. Therefore I dug up some information about the real profits of the (recent) Bond-films, or the so called
'Return-On-Investment'-ratio (
ROI).
So every now and then I am writing a guest article for Bill Koenig's wonderful SpyCommand blog. I have to thank him for that! This time around I focused on the ROI, and I wrote this:
https://spycommandfeatures.wordpress.com/bond-confronting-changing-media/. I am very curious what you fellow fans think about it, and what you think could or should be a realistic
ROI-figure (in percentage points) for the new Bond-film "
No Time To Die" and
future Bond-films.
Down below you will find some recent ROI-scores. One infograph I made compares all the Bond-films with each other, the other ROI-infograph compares "
SPECTRE" with the most recent action-blockbusters. I hope this interests you. And it would be nice to also have a pragmatic discussion about the financial health of the Bond-franchise, now and in the long-term future. Because really, box office talk is only one aspect of it
;-).
Comments
https://www.mi6community.com/discussion/18761/no-time-to-die-at-the-box-office-in-2020#latest
Thank you.