Will the 50 year jubilee help pushing the boxoffice of 'SkyFall' to a gross 900 million worldwide?

edited September 2012 in Skyfall Posts: 11,119
I am asking this, because here in The Netherlands there are already extra items on the Dutch news (websites). For instance this article: http://nos.nl/artikel/423716-eenmaal-andermaal-james-bond.html . I have a feeling this golden jubilee could create an extra buzz, driving the wordwide boxoffice to a gross 900 million Dollar worldwide. A bit like the buzz that surrounded the death of Heath Ledger, pushing 'The Dark Knight' to an unforeseen worldwide sales of tickets.
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Comments

  • Posts: 7,653
    we will see.
  • MrBondMrBond Station S
    Posts: 2,044
    I hope the movie brings in atleast 800 million dollars. 500 millions isn't longerthat much for this days standards in the big blockbuster industry.
  • The ammount of money it makes doesn't really bother me, as long as it makes enough to keep the series going I'll be happy.
  • DarthDimiDarthDimi Behind you!Moderator
    Posts: 24,183
    Hm... I'd be surprised (though highly pleased) if SF makes more than 600 million. Ah well, it might happen.
  • I would hazard a guess that Skyfall will make, internationally, $650-$700million, in line with the last Mission Impossible film.
  • MrBondMrBond Station S
    Posts: 2,044
    If it would draw in lesser amount of moneys then MI:4 then the critics is going to rave about how superior Ethan Hunt is compared to Bond.
  • Posts: 7,653
    MrBond wrote:
    If it would draw in lesser amount of moneys then MI:4 then the critics is going to rave about how superior Ethan Hunt is compared to Bond.

    Tom Cruise in MI is probably a bigger public puller than Daniel Craig as 007. Nothing negative meant by that.

  • Posts: 11,425
    just hoping it's a decent movie. Didn't DAD make tons of cash?
  • Getafix wrote:
    just hoping it's a decent movie. Didn't DAD make tons of cash?

    Most successful Bond film ever at the time.
  • no chance
  • TheWizardOfIceTheWizardOfIce 'One of the Internet's more toxic individuals'
    Posts: 9,117
    I do think that the Jubilee and the Olympics have created a 'cool Britannia' (hated New Labour phrase) vibe about the country again and SF could well tap into some of that.

    If it is as strong a film as it seems then I expect it to be Daniel Craigs biggest box office quite comfortably. Obviously its not going to get anywhere near TDK but I think upper 700m to 800m is definitely viable.

    I watched MI4 for the first time the other day and have to say I wasnt blown away. Seemed rather more convoluted than usual and the Burj Al Kalifa stunts apart I cant say the set pieces blew me away at all.
  • Posts: 12,526
    As long as it tops Casino Royale i will be happy!
  • RC7RC7
    Posts: 10,512
    I do think that the Jubilee and the Olympics have created a 'cool Britannia' (hated New Labour phrase) vibe about the country again and SF could well tap into some of that.

    Yeah, I think if word of mouth is good then it could generate a decent B.O. return. Traditionally Bond always tends to do well in the UK and decent internationally. I think for Skyfall to pull in big bucks it has to find an audience in the US.

    I may be wrong but I don't think Bond has ever broken £200m in the US (not inflation adjusted) - all the big big films smash through the £200m mark. For that reason I feel like unless it does indeed find an audience stateside It's hard to see it topping around £650-700m. IMAX will naturally skew the B.O. favourably.


  • Posts: 1,492
    I think the inclusion of Dan in the Olympic opening ceremony changed the game. That was shown to every nation on earth. You couldn't buy better publicity with a billion dollars. The Queen/parachute was a good joke which put Bond back in the worlds consciousness..

    Also its been four years. The world must feed its addiction to James Bond.

    So, yes, it is very possible to hit the 900 million mark.
  • Posts: 12,526
    actonsteve wrote:
    I think the inclusion of Dan in the Olympic opening ceremony changed the game. That was shown to every nation on earth. You couldn't buy better publicity with a billion dollars. The Queen/parachute was a good joke which put Bond back in the worlds consciousness..

    Also its been four years. The world must feed its addiction to James Bond.

    So, yes, it is very possible to hit the 900 million mark.

    Be fantastic if it does? Fully agree with all you have said.
  • actonsteve wrote:
    So, yes, it is very possible to hit the 900 million mark.

    I dunno, 900 is a lot of money, might be getting your hopes up a bit there.

    Anyway, like I said, as long as it isn't a total failure and it keeps the series going, I'm happy.
  • MrBondMrBond Station S
    Posts: 2,044
    actonsteve wrote:
    So, yes, it is very possible to hit the 900 million mark.

    I dunno, 900 is a lot of money, might be getting your hopes up a bit there.

    Anyway, like I said, as long as it isn't a total failure and it keeps the series going, I'm happy.

    If Batman can, Bond can.
  • edited September 2012 Posts: 12,837
    MrBond wrote:
    actonsteve wrote:
    So, yes, it is very possible to hit the 900 million mark.

    I dunno, 900 is a lot of money, might be getting your hopes up a bit there.

    Anyway, like I said, as long as it isn't a total failure and it keeps the series going, I'm happy.

    If Batman can, Bond can.

    I don't think so, because Batman was just anticipated more, look at the trailer for TDKR then look at the SF one on Youtube, I know without looking which will have more views.

    With Batman, it was 1) The end of the trilogy, and 2) the follow up to The Dark Knight, which had broken the billion dollar mark already. Plus, Batman is bigger in America, which is the biggest market.

    SF will be successful no doubt about it, but 900 million dollars I think is just wishful thinking. But I'll happily be proved wrong :)
  • RC7RC7
    Posts: 10,512
    I agree @thelivingroyale I'm putting it out there now, there is absolutely no way Skyfall will gross £900m anyone thinking that is living in cloud cuckoo land.
  • edited September 2012 Posts: 158
    Quite possible.

    There are several reasons why Skyfall will break Bond box office records.

    Yes, the 50th anniversary will have a big impact. The Bond producers are determined to make this the biggest Bond of all time and are obviously exploiting the anniversary to the very maximum, and it will have a snowball effect in the media that will generate hundreds of millions of dollars worth of free publicity that no other secret agent movie has ever received in the history of cinema.

    This is a return to the classic Bond - a popcorn movie, a movie intended to have mass appeal, not an attempt at another arthouse-style movie. The marketing will ensure everyone knows that.

    The Bond producers knew what they were doing when they picked Adele to sing the theme song. Let's not undervalue the impact this will have. She is the world's biggest singer with an album that was easily the biggest selling last year, number one in 30 countries, 24 weeks at number one in USA, 28 weeks Canada, 23 weeks UK, 32 weeks Australia, France 18 weeks, the list goes on. Record shattering sales across Europe, and that isn't even to mention all her entries in the Guiness Book of Records for her singles. Adele is a phenomenon and to have her sing the theme song is going to put rocket boosters on the awareness and anticipation of the movie. It will be the most played song on planet.

    Going back to previous Bonds. It has been four years since Quantum of Solace If you look at every Bond movie that has been released after a longer than usual gap between the previous one, they have all taken a lot more money (Spy Who Loved Me, Goldeneye, Die Another Day and Casino Royale). So, it is not unreasonable to assume Skyfall will continue this pattern.

    Look also at how the international box office has expanded in the last few years. Mission Impossible 3 took $10m in China. Ghost Protocol made $101m. Quantum of Solace made $21 in China. It isn't difficult to imagine that that Skyfall will make $100m more in China alone than the last Bond flick? Then we can factor in inflation. Casino Royale would have made $204m in USA at today's ticket prices. Who is to say Skyfall won't beat that figure and then some? So that is potentially another another $50m increase right there, so we could be up $150m from USA and China alone.

    Both Casino Royale and Quantum made nearly $600m each, but Quantum underperformed, because it wasn't as well-recieved by the audience or the critics. We could argue that if it didn't suck, it would have made at least $700m - to think that Skyfall couldn't possibly make another couple of $100m on top of that with a bigger international market, Adele singing the theme song, a return to the classic Bond, inflation, the 50th anniversary publicity and pent-up demand after a four year absence of 007, is not Cloud Cuckoo Land. It is a reasonable projection if the movie is good.
  • MrBondMrBond Station S
    Posts: 2,044
    MrBond wrote:
    actonsteve wrote:
    So, yes, it is very possible to hit the 900 million mark.

    I dunno, 900 is a lot of money, might be getting your hopes up a bit there.

    Anyway, like I said, as long as it isn't a total failure and it keeps the series going, I'm happy.

    If Batman can, Bond can.

    I don't think so, because Batman was just anticipated more, look at the trailer for TDKR then look at the SF one on Youtube, I know without looking which will have more views.

    With Batman, it was 1) The end of the trilogy, and 2) the follow up to The Dark Knight, which had broken the billion dollar mark already. Plus, Batman is bigger in America, which is the biggest market.

    SF will be successful no doubt about it, but 900 million dollars I think is just wishful thinking. But I'll happily be proved wrong :)

    But Bond is Bond, i mean he is a bigger icon. And just the thing at the olympic cermony showed the world that Bond is back. And sure, TDKR followed TDK which was a massive success. But it was 4 years since QoS, and with SF we got a star packed cast and crew, many of them with it's own fans. And then we got Adele, so i wouldn't be suprised if the movie came up to 700-800 million dollars.

    If lousy movies like The Amazing Spider Man and the Twilight films reach it, then Bond can.
  • Posts: 367
    I would hazard a guess that Skyfall will make, internationally, $650-$700million, in line with the last Mission Impossible film.

    I think that is about right, with the IMAX release it can be done.

  • edited September 2012 Posts: 12,837
    @MrBond You're backtracking now, you just dropped down from 900 to 700/800 :-q Bond is a bigger icon? Yeah, but Batman is more popular in America. It was also 4 years since the last Batman film, and compare The Dark Knight's box office to QOS (hint, one took a billion dollars, one didn't). I could see it making 700 to 800 but 900? Nah.

    @BondBug It might make Bond box office records but that doesn't mean it'll reach 900 million. I think that's just wishful thinking.

    And you're talking about stuff we already know isn't true. A a popcorn movie? Did you see the trailers? It's going to explore Bonds mind, it's going to have more (ugh) Bond/M trust issues, they're not really making them popcorn films again.

    And what 50th anniversary celebrations? The film is almost out and they've done next to nothing with the 50th stuff!

    Apart from some cool SF trailers, marketing for Bond (especially compared to some other hit films out this year) hasn't been very good.
    RC7 wrote:
    I agree @thelivingroyale I'm putting it out there now, there is absolutely no way Skyfall will gross £900m anyone thinking that is living in cloud cuckoo land.

    Thank you. SF will be successful and it has a good chance of becoming the highest grossing Bond film, but I think topping Batman and Twilight, earning over 900 million, is just wishful thinking.
  • RC7 wrote:
    I do think that the Jubilee and the Olympics have created a 'cool Britannia' (hated New Labour phrase) vibe about the country again and SF could well tap into some of that.

    Yeah, I think if word of mouth is good then it could generate a decent B.O. return. Traditionally Bond always tends to do well in the UK and decent internationally. I think for Skyfall to pull in big bucks it has to find an audience in the US.
    I may be wrong but I don't think Bond has ever broken £200m in the US (not inflation adjusted) - all the big big films smash through the £200m mark. For that reason I feel like unless it does indeed find an audience stateside It's hard to see it topping around £650-700m. IMAX will naturally skew the B.O. favourably.


    I think the big bucks will come from outside the US. As someone else mentioned films opening in China recently have seen their grosses outperform the previous installment - plus the added bonus of parts of SKYFALL taking place in Shanghai won't hurt the box office prospects there. CR made $594,239,066 worldwide with 71.8% of the box office coming from outside the US. QOS made $586,090,727 with 71.3% of the box office coming from outside the US. QOS is the most succesful film in the franchise in the US with $168,368,427 however...udjusted for ticket price inflation TB comes in at number 1 with $599,896,000 in the US alone. I have a feeling that SF will be the first one to crack the $200m mark in the US and with increased grosses from international markets I do see this installment probably heading towards $800m.
  • Posts: 158


    @BondBug It might make Bond box office records but that doesn't mean it'll reach 900 million. I think that's just wishful thinking.

    And you're talking about stuff we already know isn't true. A a popcorn movie? Did you see the trailers? It's going to explore Bonds mind, it's going to have more (ugh) Bond/M trust issues, they're not really making them popcorn films again.

    And what 50th anniversary celebrations? The film is almost out and they've done next to nothing with the 50th stuff!
    .


    Daniel Craig has said this would be a return to the classic Bond. I am expecting to see the return of Q, gadgets, the Aston Martin, a larger than life villain and "all the ingredients of a classic Bond movie," as Sam Mendes has stated. In other words, the producers are determined to give audiences what they want to see from a Bond movie after the disappointing reception to the last movie. You have every right to think that does not make it more of a popcorn movie.

    As for the 50th anniversary, have you not noticed there will be a worldwide James Bond Day next week with publicity events and stunts across the planet including the release of a new documentary about Bond? You can't buy the level of publicity that we will see as a result of the 50th anniversary initiatives and signing the world's biggest singer to write and record the theme song.

  • RC7RC7
    Posts: 10,512
    BondBug wrote:

    @BondBug It might make Bond box office records but that doesn't mean it'll reach 900 million. I think that's just wishful thinking.

    And you're talking about stuff we already know isn't true. A a popcorn movie? Did you see the trailers? It's going to explore Bonds mind, it's going to have more (ugh) Bond/M trust issues, they're not really making them popcorn films again.

    And what 50th anniversary celebrations? The film is almost out and they've done next to nothing with the 50th stuff!
    .


    Daniel Craig has said this would be a return to the classic Bond. I am expecting to see the return of Q, gadgets, the Aston Martin, a larger than life villain and "all the ingredients of a classic Bond movie," as Sam Mendes has stated. In other words, the producers are determined to give audiences what they want to see from a Bond movie after the disappointing reception to the last movie. You have every right to think that does not make it more of a popcorn movie.

    As for the 50th anniversary, have you not noticed there will be a worldwide James Bond Day next week with publicity events and stunts across the planet including the release of a new documentary about Bond? You can't buy the level of publicity that we will see as a result of the 50th anniversary initiatives and signing the world's biggest singer to write and record the theme song.

    It still won't make 900m. I think people are forgetting that Casino Royale was massively successful both critically and with audiences. When it was released word of mouth went into overdrive. I don't think adding an Aston Martin, Q and some classic traits can propel this to the levels people are talking about. Unfortunately some people just don't care about James Bond, good word of mouth or bad. A franchise this established can't simply go from earning decent BO to top end with one film. The biggest leap in BO film to film is surely BB to TDK. There were unprecedented circumstances surrounding this, circumstances Bond can't and won't benefit from. It's a lovely thought but seriously guys take the Rose-tinted glasses off. Every time there's a new release this topic comes up and everytime the inner fantasist comes to the surface. The only way I'd even possibly consider Bond making £900m in 2012 is if there hadn't been a film since 1989. Even then I reckon it would struggle.
  • doubleoegodoubleoego #LightWork
    Posts: 11,139
    SF making nearly a billion dollars? No way. First and foremost, it doesn't need to make that sort of money. It's 50 year history guarantees that additional Bond movies are never under threat of being made due to poor financial performance. Secondly, if SF made 900 million, then every subsequent Bond movie will most likely "under perform". As long as Bond can maintain a foothold in the 500-600million bracket it's all good. Anything more is just a bonus. Fact is, Bond movies making money is never an issue because they always do. It's the quality of the movies themselves we should all be concerned about. However, it is realistically possible that SF could make around 700 million.
  • edited September 2012 Posts: 158
    All I am arguing is that it is "quite possible." I am being open minded and laying out some reasons why I wouldn't rule it out. Who would have predicted Mission Impossible 4 would go to $700m worldwide from MI3's $400m? I have been following box office forums for fifteen years, and one thing I have learned is that the people who insist they are right can end up looking like fools, because this isn't an exact science and there are always movies that outperform or underperform from expectations.
  • Posts: 1,492
    BondBug wrote:

    Daniel Craig has said this would be a return to the classic Bond. I am expecting to see the return of Q, gadgets, the Aston Martin, a larger than life villain and "all the ingredients of a classic Bond movie," as Sam Mendes has stated. In other words, the producers are determined to give audiences what they want to see from a Bond movie after the disappointing reception to the last movie. You have every right to think that does not make it more of a popcorn movie.

    It wont be a popcorn movie. Its just not in Craigs or Mendes nature to make a popcorn movie. Their brain automatically kicks in. There will be exploring Bonds psyche because that's the kind of thing which interests them (and me). Also, with
    Judis last one
    they are going to wring every last opportunity to use her and her character.

    There will be the Bond "crutches" ie Q, Aston Martin etc but those expecting another Moonraker are going to be sorely disapointed.

  • RC7RC7
    Posts: 10,512
    BondBug wrote:
    All I am arguing is that it is "quite possible." I am being open minded and laying out some reasons why I wouldn't rule it out. Who would have predicted Mission Impossible 4 would go to $700m worldwide from MI3's $400m? I have been following box office forums for fifteen years, and one thing I have learned is that the people who insist they are right can end up looking like fools, because this isn't an exact science and there are always movies that outperform or underperform from expectations.

    It's not 'quite possible' at all. There's being open minded and there's being ridiculous. I'm quite happy to look a fool, however, I bet you here and now £20 that it won't make £900m. I'll transfer you the money the day it hits it. Deal?

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