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Comments
Hadn't even thought of that. That would be a problem.
It's not how a business Is run.
Today nothing changed from Yesterday or the day before.
If It was feasible the day the launched the music video (that was actually Yesterday) than It Is today.
Looking forward to Amazon delivering my (pre-paid) CD next month. Yes, sarcasm.
Well clearly it is, because this is a business. It’s not a computer, huge decisions aren’t taken instantaneously.
And yes, nothing changed in the world today. No major world leaders got the virus or went to hospital with it or anything ;)
I don't think Mulan did show that.
Both are Universal releases, so I’m sure the company will push Fast 9 to accommodate 007.
I’ve not been following that at all: have they released any figures associated with Mulan? I know streaming companies tend not to.
Not a total waste, no. But "at some point" really isn't reassuring and people are easily irritated. Marketing is about the big picture, after all.
Oh yes right. Watch Marvel, Watch Eon, find the differences.
Marvel->how It should be run.
Eon->how It shouldn't
As @marketto007 said, why the podcast? Why the video? What are they going to give us on JBD in 3 days? A Spectre Trailer?
Come on, get your head out of the Sand, it's a disaster. It's how not to run a business 101
It's exactly how the movie business is run. A blockbuster of this size is a supertanker. A juggernaut. It doesn't just stop and turn on a sixpence. It takes months and months of planning promotion.
Marketing is about making money, bottom line, and if even die-hard Bond fans aren’t sure about going to see it, and circumstances look to be turning worse in the months to come, then holding off until you can make money takes premium over marketing.
I say again. Five. Hours. Ago.
No one knows what the hell was going on. Abysmal.
It didn't do well in China or in any of its international markets and while it did bring in a good number of new subscribers to Disney+, it didn't do enough to cover the $200m budget.
Yes, I worked in marketing for a long time. It doesn't negate the wasted time of the last two weeks, unfortunately. I fear they may have cut off their nose to spite their face in terms of public opinion, but only time will tell.
"That's how a business Is run"
Interestingly enough, this puts No Time to Die on the same weekend with Universal’s F9. I hear that the latter is bound to move. Universal is providing no comment on that release date change.
https://deadline.com/2020/10/no-time-to-die-delayed-to-easter-2021-1234590519/
Oh well, a single word came to mind, but I can't transcribe it. How much as this film been delayed, in total? Anyone?
Cool, thanks. Interesting that they release that and yet the number of viewers of something on something like Netflix is kept a secret, I wonder what the story is there.
They made a decision and made it public quickly? Would it have been better to keep the decision secret for a couple of weeks?
Christ.
#1: November 2019 > February 2020
#2: February 2020 > April 2020
#3: April 2020 > November 2020
#4: this.
The decision should have been made before:
- Partners launched their marketing. Omega. DHL. Nokia. Bollinger etc. All for nothing.
- Released the music video trailer
- Released the podcast
- Released the first parts of the score
All of which were in the last week. Some were yesterday!
Damn!